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There is no cookieless without data compliance
90% of websites have serious data compliance failures. It will get worse, not better, when the world goes cookieless.
Compliant gives you the tools to go cookieless without compromising trust, privacy, or performance.
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WHY COMPLIANT?
As the industry adopts new solutions to sustain addressability, attribution, and media quality in a cookieless world, we’re expected to exercise greater oversight of the data flows around the media we buy and sell.
Compliant lets you see who is sharing data across the internet, helping you to identify your vulnerabilities and take action to manage your risk.
Data compliance will be one of the most important media standards over the coming decade.
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Solutions
Compliance is a necessary companion to cookieless.
Advertisers & Agencies
Eliminate data compliance risk in your media.
Publishers
Protect and grow your revenue by making sure brands can trust you are compliant.
Partners
Use data compliance as a business advantage.
An uncertain time
80%
of Americans are concerned about how their data is used.
Source: Attest, The Zero-Party Data Revolution report
An uncertain time
85%
of ad impressions are served on sites which are non-compliant.
Source: Compliant, Data Privacy: The Compliance Illusion. A Global Audit of Digital Media
An uncertain time
76%
of marketers say the deprecation of cookies will have
a negative to devastating impact on their business.
Source: Adobe, Thinking Beyond the Third-Party Cookie report
An uncertain time
80%
of Americans are concerned about how their data is used.
An uncertain time
85%
of ad impressions are served on sites which are non-compliant.
An uncertain time
76%
of marketers say the deprecation of cookies will have a negative to devastating impact on their business.
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ABOUT US
There is no responsible media without data compliance.
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RESOURCES
The latest insight on data compliance in digital media.
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Compliant Benefits
Safely transition to a cookieless future
Independently validate your data compliance
Assure consented audience development
Media and supply path optimization
Enhance due diligence with active monitoring
Remediate your regulatory risks and vulnerabilities